Google Place optimization with customer reviews

Google place listing is somewhat old topic today and optimization also same. However, still some webmasters trying hard to get listed in first ten listing. Therefore I thought to share some good tips that support us to improve Google place.

If your listing is approved, now you have a profile. It should handle carefully. Because, there is a big chance to disapprove the profile due to over promoting or adding marketing jargon on it. However, you should manage a complete profile there. It is fundamental requirement to get high ranking on search engine listing. You should complete many fields as much as possible. If your business is very niche, this complete profile will pay off you. But if it is a very competitive industry and many competitors listed for Google listing, complete profile could not help you very much.

Getting reviews from your customers for Google listing is another good way to optimize your website. I hope you have noted it with star mark. Your customers can share their ideas on search engines. If you can collect more than 10 reviews, it will boost your listing under place listing. If you have good loyal customer base, this is cost free method to improve your business through place listing. It is easy for your customers to leave a small appreciation note about your business by login their gmail AC. Every review will highly supportive to optimize your page.

This can be implementing simply as customer engagement activity. You can ask all your recent buyers to share their recent experience with your company, products and services you offered. I am sure all the customers may not respond and do a review on Google Place listing. It is better to ready with few gentle reminders to send time to time, when you plan your engagement campaign.

There is a draw back with collecting customer reviews straightaway to Google Place listing. In practically, we know, there is no 100% satisfaction for all the customers for any business. Therefore, sometimes you may receive bad reviews for your request as well. Then there should be mechanism to handle these bad reviews due to search engines are public place where everyone can view it. Sometimes these negative reviews may work as opinion words for public.

Sometimes your competitor might do the bad reviews for your website. Therefore you should handle it carefully. You should handle it carefully and better not to be more emotional while you handling negative reviews. My advice is to handle bad reviews, better not to take them as personal, take it advantage as to know about your customer service, your products or services and places to improve.
It is better to act on bad reviews not to show that you are correct always. If something wrong, apologize for weakness or mistake and rectify it on publicly. Then your customers will feel your are trying hard to offer best service all the time and these bad experienced customers will come back and write again and they will become most loyal customers in future.


Larry Steevan is PR Manager at R U Wewbd , R U Webd is a wed development company and they are specialized as Web designing in Melbourne and as SEO company in Melbourne, Web Development, Web Hosting, Application development, Graphic Designing, Online marketing are some of other services they offer